English with a Focus on Sustainability and Marketing, 5 credits

Main field of study

Course level

Advancement level

Entry requirements

General entry requirements for undergraduate studies
and
English corresponding to the level of English in Swedish upper secondary education (Engelska 6)
Exemption from Swedish

Intended learning outcomes

After completing the course, the student should be able to:

• Demonstrate the ability to understand, read and write with special emphasis on sustainability and its impact on marketing strategies.
• Develop a vocabulary and actively participate in discussions related to sustainability and ESG.
• Analyse and discuss the impact of SDG and ESG on business decision and marketing.
• Write and present reports that deal with sustainability and marketing.

Course content

The content of this course is Business English Communication in both written and oral form with special emphasis on sustainability. The course will help in exploring and understanding different terminologies used in the field of sustainability and marketing. The course will focus on more complex aspects of greenwashing and its impact on marketing. Social aspects of sustainability with special focus on intercultural perspectives will also be covered in the course.

Teaching and working methods

The course is given completely online. The teaching takes place mainly in the form of lectures, seminars, guest lectures, and presentations.

Examination

The examination consists of:

• Active participation in workshop, grading scale: UG
• Project work with oral presentation and opposition, with written documentation, grading scale: UV

For a Pass grade, a Pass is required on all parts.

For a Pass with distinction, a pass with distinction is also required for the project work with oral presentation and opposition.

Detailed information can be found in the study guide.
 

If special circumstances prevail, and if it is possible with consideration of the nature of the compulsory component, the examiner may decide to replace the compulsory component with another equivalent component.

If the LiU coordinator for students with disabilities has granted a student the right to an adapted examination for a written examination in an examination hall, the student has the right to it.

If the coordinator has recommended for the student an adapted examination or alternative form of examination, the examiner may grant this if the examiner assesses that it is possible, based on consideration of the course objectives.

An examiner may also decide that an adapted examination or alternative form of examination if the examiner assessed that special circumstances prevail, and the examiner assesses that it is possible while maintaining the objectives of the course.

Students failing an exam covering either the entire course or part of the course twice are entitled to have a new examiner appointed for the reexamination.

Students who have passed an examination may not retake it in order to improve their grades.

Grades

Other information

Planning and implementation of a course must take its starting point in the wording of the syllabus. The course evaluation included in each course must therefore take up the question how well the course agrees with the syllabus. 

The course is conducted in such a way that there are equal opportunities with regard to sex, transgender identity or expression, ethnicity, religion or other belief, disability, sexual orientation and age.

If special circumstances prevail, the vice-chancellor may in a special decision specify the preconditions for temporary deviations from this course syllabus, and delegate the right to take such decisions.

About teaching and examination language

The teaching language is presented in the Overview tab for each course. The examination language relates to the teaching language as follows: 

• If teaching language is “Swedish”, the course as a whole could be given in Swedish, or partly, or as a whole, in English. Examination language is Swedish, but parts of the examination can be in English.
• If teaching language is “English”, the course as a whole is taught in English. Examination language is English.
• If teaching language is “Swedish/English”, the course as a whole will be taught in English if students without prior knowledge of the Swedish language participate. Examination language is Swedish or English depending on teaching language.

Department