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Communicate in Spanish 3, 2 credits
Kommunicera på spanska 3, 2 hp
713G19
Main field of study
SpanishCourse level
First cycleCourse type
Single subject and programme courseECV = Elective / Compulsory / Voluntary
| Course offered for | Semester | Weeks | Language | Campus | ECV | |
|---|---|---|---|---|---|---|
| F7YEI | International Business and Economics Programme | 11 (Autumn 2018) | Swedish | Linköping, Valla | ||
Main field of study
SpanishCourse level
First cycleAdvancement level
G1XCourse offered for
- International Business and Economics Programme
Entry requirements
and the specific entry requirements that apply for admission to the International Programme in Business and Economics.Intended learning outcomes
The general aim is that the students should develop a basic communicative ability in Spanish. This is done in a context where the students develop an awareness of how organisations and companies communicate with the market in the language area.
On completion of the course, the students should, in speech and writing, and with such precise language that it can be understood and accepted by a person in the Spanish language area, be able to
- use basic concepts and models to describe marketing problems
- describe culturally distinctive features and conditions in marketing communication in the language area
- communicate the results of their learning in the fields of the course, both orally and in writing.
Course content
The course builds on the course Marketing, 7 HE credits, which covers basic questions about marketing, mainly in consumer markets, and discusses different views on marketing of goods and services. Concepts and issues that are covered more generally in the marketing course will have a more language domain specific touch within the framework of this course, both in respect to vocabulary and culturally distinctive features, primarily in the subarea of marketing communication.
Teaching and working methods
Lectures and seminars
Examination
The course is examined through:
- Oral presentation. 2 HE credits
Grades
,Other information
Planning and implementation of a course must take its starting point in the wording of the syllabus. The course evaluation included in each course must therefore take up the question how well the course agrees with the syllabus. The course is carried out in such a way that both men´s and women´s experience and knowledge is made visible and developed.Department
Institutionen för ekonomisk och industriell utvecklingNo examination details is to be found.
Course literature is preliminary.
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