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Linköping University common rules and regulations (in Swedish)
Marketing, 7 credits
Marknadsföring, 7 hp
722G93
Main field of study
Business AdministrationCourse level
First cycleCourse type
Single subject and programme courseExaminer
Hugo GuyaderCourse coordinator
Hugo GuyaderDirector of studies or equivalent
Svjetlana Pantic DragisicECV = Elective / Compulsory / Voluntary
| Course offered for | Semester | Weeks | Language | Campus | ECV | |
|---|---|---|---|---|---|---|
| F7YEK | Business and Economics Programme | 4 (Spring 2020) | 202010-202014 | Swedish | Linköping, Valla | C |
Main field of study
Business AdministrationCourse level
First cycleAdvancement level
G1XCourse offered for
- Business and Economics Programme
Examination
Students failing an exam covering either the entire course or part of the course twice are entitled to have a new examiner appointed for the reexamination.
Students who have passed an examination may not retake it in order to improve their grades.
Grades
Three-grade scale, U, G, VGOther information
Planning and implementation of a course must take its starting point in the wording of the syllabus. The course evaluation included in each course must therefore take up the question how well the course agrees with the syllabus.
The course is carried out in such a way that both men´s and women´s experience and knowledge is made visible and developed.
Department
Institutionen för ekonomisk och industriell utveckling| Code | Name | Scope | Grading scale |
|---|---|---|---|
| TEN3 | Written examination | 4 credits | U, G, VG |
| PRO3 | Project examination | 3 credits | U, G, VG |
Books
Guyader, Ottosson, Parment, (2020) Marketing & Sustainability Studentlitteratur
Kotler, Philip, Armstrong, Gary, Parment, Anders, (2016) Principles of marketing : Scandinavian edition 2nd edition, Scandinavian edition. Harlow, England : Pearson, 2016
ISBN: 9781292104805, 9781292115566, 9781292115573
Or the Swedish edition.
Other
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There are no files available for this course.